Prepared to wait? New research challenges the idea that we favour small rewards now over bigger later

Prepared to wait? New research challenges the idea that we favour small rewards now over bigger later

"The old idea that we make decisions like rational agents has given way over the last few decades to a more realistic, psychologically informed picture that recognises the biases and mental short-cuts that sway our thinking. Supposedly one of these is hyperbolic discounting - our tendency to place disproportionate value on immediate rewards, whilst progressively undervaluing distant rewards the further in the future they stand. But not so fast, say Daniel Read at Warwick Business School and his colleagues with a new paper that fails to find any evidence for the phenomenon." (Research Digest)

Rebloggled from Research Digest